Revel Stoke's Rowdy Cuts Mullet Mania
Our team took the challenge to new heights when Revel Stoke wanted to make a major splash at WE Fest. We weren’t just about sampling product and boosting brand awareness - we wanted to create an experience so unforgettable that festival-goers couldn’t help but stop and wonder, "What on earth is going on here?" And what they found was nothing short of epic: A mullet barbershop on a pontoon boat, complete with monster truck wheels!Our Role:
Concepts
Design and Space Planning
3D Renders
Graphic Design
Fabrication
Sourcing
Installation
Styling
On-Site Production
Staffing and Training
Festival-goers flocked to the Revel Stoke Rowdy Cuts barbershop for a chance to get their mullet haircut or festival-style 'do'. Enjoy free Revel Stoke samples and score swag giveaways from Steve the Swag Stag (yes, a fake deer who was clearly the life of the party). All they had to do was follow Revel Stoke on Instagram, and they were part of the fun! 458 mullets and styled hairdos were completed over the course of the weekend. Talk about a cut above the rest! 458 Mullets were completed over the course of the weekend. Talk about a cut above the rest.
